Roanoke City’s Department of Economic Development is sponsoring the workshop "What Big Brands Know…Grow Any Business Like a Billion Dollar Brand" Thursday, Feb. 25, 8- 9:30 a.m. at the Roanoke Higher Education Center.
The workshop will introduce business owners and managers to Gerry O'Brion, corporate marketing executive for companies like Procter & Gamble, Coors Brewing Company and Quiznos. O'Brion will discuss big brands and why the strategies they use are not complicated. He will teach use of these strategies in growing and improving businesses of all sizes.
The Department of Economic Development has collaborated with CIE Partners and Hotel Roanoke & Conference Center to bring this workshop to Roanokers.
It is free, but space is limited to 50 participants and you must register no later than Monday, Feb. 22. Call Lisa Soltis at 540-853-1694 or e-mail lisa.soltis@roanokeva.gov.
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