becher agency Elevates Two

tba (the becher agency) in Roanoke has named Carolyn Kiser (far right) and Chris McAdams ( right) principals of the public relations and advertising agency.

In addition to their day-to-day roles, Kiser and McAdams will serve as the company’s board, providing leadership and guidance for future growth. Kiser continues in her role as advertising account supervisor and McAdams as the agency’s creative director.

“Elevating Carolyn and Chris into this critical role provides additional leadership to help oversee our operation and strategic direction,” says Thomas Becher, president of tba. “They are consummate professionals who are widely respected in our industry, and I’m thrilled to be working side-by-side with them to elevate our stature.”